Gentlejam

Gentlejam is a premium Slovak producer of jams blended with exclusive alcohol. It’s a distinctive product aimed at international and gift markets. A premium product designed to create a WOW effect needed packaging and an identity worthy of world markets. GoBIGNAME delivered a rebranding and packaging design built around that ambition. The new visual identity nods to the brand's two founders through two lines woven into its graphic elements - a detail that captures their partnership and shared enthusiasm. The result is a refined, gift-ready brand: luxurious cased packaging that stands out on a shelf and turns a jar of jam into a premium gift. Gentlejam now has a distinctive identity prepared for world markets, helping a Slovak product compete and succeed internationally and earn its place in premium and corporate gifting.